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Taking your fan experience to the next level by merchandising and brand activation.

Taking your fan experience to the next level by merchandising and brand activation.

Topfanz helps professional football clubs in Western Europe to enhance the fan experience through merchandising and brand activation.

We do this by – on the basis of a joint strategy – providing you with operational support in things like purchasing, logistics and marketing.

Being fan consultants, we combine business efficiency with friendly creativity.

Purchasing

Just as a technical director, helped by a network of scouts, attracts the right talents, we are able to create your merchandising range.

E-commerce and logistics

Each team relies on a reliable captain. Topfanz likes to wear the captain's band when it comes to e-commerce.

Marketing

Topfanz wants to be your creative wing player. We'll surprise your loyal fans with original designs and surprising marketing campaigns.

Topfanz researches the global merchandising market for us in search of new products and opportunities. During our meetings, we discuss these new possibilities, often on the basis of a sample in our own house style.

Fanshop & Merchandise – KRC Genk

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Our 10 colourful tips for a successful Black Friday

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Ready to take the fan experience to the next level at your club?